Alex Murray is a digital strategist and pioneer in the creator economy. Once recognised by Apple as leading one of the world’s most technically progressive design agencies, Alex has spent two decades at the intersection of mobile marketing and global brand strategy.
Today, Alex is the Founder and CEO of CANVVS, the world’s leading platform for sneaker and street culture creators. Under his leadership, CANVVS is building the "Operating System for Physical Artists," delivering high-impact activations for the world’s most iconic brands and talent.
Backed by an industry-defining cap table—including Gareth Southgate, Ed Sheeran and Gary Vee—CANVVS is currently scaling its proven infrastructure to lead the global custom creator economy across sports, fashion, luxury and collectibles.